MeisterSinger unveils the Urban Day Date “Edition Today”

The German watch brand MeisterSinger unveils a new limited series, called Urban Day Date “Edition Today”. Edited in 100 copies (including 10 for France), this timepiece is distinguished by a day display, unique in its kind: the days of the week are replaced by the word ” today », Written in seven different languages. A nice way to remember that nothing is more important than the present moment.

A message in seven languages

The principle is simple: instead of indicating successively the exact days of the week, the window at 12 o’clock reveals, in seven languages, the word ” today “. Thus, every day at midnight, the display switches from one language to another, translating ” today ”Alternately in English, German, French, Dutch, Spanish, Italian and Esperanto (” TODAY ”,“ HEUTE ”,“ TODAY ”,“ VANDAAG ”,“ HOY ”,“ OGGI ”, and“ HODIAU ”).

Expressing a certain philosophy of “living the present moment, there, here and now”, this concept can also bring to mind other countries, vacation memories or friends living in regions that currently seem more remote than ever. , but where it is also ” today ” at the moment.

A state of mind

True to the general aesthetic of the Urban collection, this watch features a 40mm diameter stainless steel case, showcasing a black dial cut into 144 white 5-minute segments. Also immaculate, functional typography numbers accentuate the overall consistency. Perfectly readable by a play of contrast, the word ” today Is read in full, at 12 o’clock, in a green rectangular window, slightly curved in the shape of an arc. Placed opposite it, the date appears in a red circular aperture, the color of which is subtly recalled on the tip of the single hour hand.

Boasting a 42-hour power reserve, the Urban Day Date “Edition Today” features a Japanese-made automatic mechanical movement (Miyota), letting admire its cogs, including the rotor engraved with the MeisterSinger logo, through a back transparent box.

Dressed in a vintage calfskin strap, this MeisterSinger model is much more than a watch. It reflects a state of mind about the perception of time. A good ear …



stainless steel

sapphire crystal

transparent screwed back 6 screws

40mm diameter

waterproof to 50 meters

Dial: black

opening ” today ” at 12

date window at 6 o’clock

Strap: vintage calfskin, stainless steel buckle

Functions: hours, minutes, today, date

Movement: automatic (Miyota, caliber 8285), 21 jewels, 21,600 vph

power reserve: 42 hours

Limited edition of 100 copies worldwide

Recommended Retail Price: € 1,100

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